Public Perception

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A new Substack to help professionals better communicate with the public
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Shari Lopatin
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How Can Small Businesses Compete with Social Media Influencers?
I got news for you ...
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Shari Lopatin
Want to Build Your Brand's Expertise? Then Do This ...
This ONE thing will make all the difference!
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Shari Lopatin
5 Steps to Manage Communications in a Crisis for Any Business
My lessons from leading a healthcare communications team through COVID
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Shari Lopatin
1
How to Write for the Public
My key rules for success
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Shari Lopatin
Public Perception
Public Perception
Helping business owners and other professionals to more effectively communicate with the public. From a former journalist and 16-year veteran of writing, editing, and communications consulting.
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Public Perception

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